‘ABS-CBN will handle the marketing and promotion transactions of Multiply in the Philippines, particularly in selling and representing Multiply in the country and encouraging Filipinos to use the popular social networking portal and its online and mobile services.
While looking at building more communities and providing advertising space in Multiply, both companies are looking at possibility of providing a payment facility system, which may help the local community with their buying and selling in Multiply.
‘Very unique to the Philippines is the selling on Multiply. At this point, we might consider serving the needs of this community,’ said Paolo Pineda, managing director of ABS-CBN Interactive.”
Here’s an example of online selling in Multiply.com, Ms. Anna Co makes handmade headbands and then advertises it on Multiply.com – interested buyers can then get in Ortigas or if they want – at the I LOVE YOU STORE at Cubao-X (full disclosure: I’m friends with Ms. Co and the people at I LOVE YOU STORE).
Check it out at Anna Co’s Multiply Site!
Posted by Paul “The Pageman” Pajo